Expertise
The disciplines Marc Alexander works in, with the services behind them.
Specialisms.
Google Analytics Consultant
Independent Google Analytics consultant Marc audits, sets up and fixes Google Analytics, with 10 years in analytics. Start with a mini audit.
Google Tag Manager Consultant
Marc, Google Tag Manager consultant and GTM specialist in London: container audits, rebuilds, dataLayer design, consent and ecommerce tracking.
Contract Analytics Lead
Need someone to own your analytics for a few months? Marc works as a contract analytics lead, most recently as lead analytics consultant at Halfords.
US businesses
GA4 and Google Tag Manager consultant for US businesses with UK and EU visitors: consent, Consent Mode v2 and tracking that works in both. Invoiced in USD.
CRO Consultant
Marc, CRO consultant in London: GA4 plus ContentSquare, Hotjar or Clarity to find where conversions are lost, evidence the cause and measure the fix.
Connect GA4 to BigQuery
Connects GA4 to BigQuery: unsampled event data, clean reporting tables, cost controls, dashboards and SQL training.
Custom GA4 Dashboards
Looker Studio and Power BI dashboards on GA4, BigQuery, Google Ads and Search Console around your decisions.
Talk to Marc about it
Tell Marc what's happening with your tracking. The quickest place to start is usually a GA4 mini audit: a prioritised list of what's broken and what to fix first.
Mini audit from £175.
Prefer to talk first? Choose "20-minute intro call" in the form.
Or email [email protected].